Under Armour Mission & Vision Statement 2023

Under Armour mission statement

Under Armour is one of the largest global companies that manufacture all kinds of sport’s equipment. In 1996, Kevin Plank owner of Under Armour company started his journey by making T-shirts in his grandmother’s basement. now they produce athletic shirts, shoes, and accessories. they have made a huge change in the marketing field by offering free shipping and free returns on workout clothes. under armour manufacture their products by third-party manufactures from 15 countries. their products are distributed globally via retail stores, Online via e-commerce.

The mission and vision of Under Armour company are to ensure the comfort of an athlete so they invent different types of design for sports equipment that provides athletes work out without any kind of physical hesitation. By offering comfort to the athletes the selling range is increasing rapidly more than other companies and so Under Armour is trying to reach the highest position in the sports marketing field.

Company nameUnder Armour
Established onSeptember 25, 1996
FounderKevin Plank

Under Armour mission statement:

The mission statement of Under Armour company is “To make all athletes better through passion, design and the relentless pursuit of innovation.”

Under Armour vision statement:

 The vision statement of Under Armour company is  “We believe that we are on the face of the earth to make great products and that’s not changing.”

Values of under Urmour Company

The values of under armour company are following

  • Love athletes
  • Stand for equality
  • Fight on together
  • Create fearlessly
  • Always connect
  • stay true
  • Think beyond
  • Celebrate the wins
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Under Armour on social media

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